Friday, 17 June 2022

Pink washing

  • LGBTQ+ community has emerged as a unique consumer base, one that corporations market to in the name of support. This concept is called pinkwashing.
  • June month: Pride month for LGBTQ+ community



PYQs
Which one of the following best describes the term "greenwashing"? [CSE 2022]

(a) Conveying a false impression that a company's products are eco-friendly and environmentally sound 

(b) Non-inclusion of ecological/environmental costs in the Annual Financial Statements of a country.

(c) Ignoring the disastrous ecological consequences while undertaking infrastructure development. 

(d) Making mandatory provisions for environmental costs in a government project/program.




ANS: [A]

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